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Marketing management (Record no. 9158)

000 -LEADER
fixed length control field	00600nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	DNCC
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20220422160045.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220422r2007 ii \|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9789389538335
Printed Price	Rs.895.00
040 ## - CATALOGING SOURCE
Original cataloging agency	DNCC
Language of cataloging	English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Class No.	658.3
Item number	SA98MA
100 1# - FIRST AUTHOR (IF A PERSON)
Name of author	Saxena, Rajan
245 10 - TITLE STATEMENT
Title	Marketing management
Statement of responsibility	Rajan Saxena
250 ## - EDITION STATEMENT
Edition statement	6th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	McGraw-Hill Education
Date of publication, distribution, etc.	c2020
300 ## - PHYSICAL DESCRIPTION
No. of pages	xxxii, 746 p.
500 ## - GENERAL NOTE
General note	Includes index and bibliography
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject heading	Commerce
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject heading	Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject heading	Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan (e.g. reference copy)	Home library	Current library	Date acquired	Total Checkouts	Full call number	Accession No	Checked out	Date last seen	Date last checked out	Price effective from	Koha item type
					DNCC Library	DNCC Library	12/03/2020	2	658.3 SA98MA	33969	26/09/2023	11/09/2023	11/09/2023	22/04/2022	Books
					DNCC Library	DNCC Library	12/03/2020		658.3 SA98MA	33968		22/04/2022		22/04/2022	Books