Marketing management (Record no. 6673)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00588nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PHGCL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210618224450.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210529r2007 ii ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 007059953X |
| Printed Price | Rs.390.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DNCC |
| Language of cataloging | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Class No. | 658.3 |
| Item number | SA98MA |
| 100 1# - FIRST AUTHOR (IF A PERSON) | |
| Name of author | Saxena, Rajan |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management |
| Statement of responsibility | Rajan Saxena |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Tata MacGraw-Hill Publishing |
| Date of publication, distribution, etc. | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| No. of pages | xxi, 819 p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index and bibliography |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject heading | Commerce |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject heading | Management |
| General subdivision | Marketing management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan (e.g. reference copy) | Home library | Current library | Date acquired | Total Checkouts | Full call number | Accession No | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| DNCC Library | DNCC Library | 15/06/2009 | 1 | 658.3 SA98MA | 18004 | 15/05/2024 | 14/05/2024 | 29/05/2021 | Books |