TY  - BOOK
AU  - Saxena,Rajan
TI  - Marketing management
SN  - 007059953X
U1  - 658.3 
PY  - 2007///
CY  - New Delhi
PB  - Tata MacGraw-Hill Publishing
KW  - Commerce
KW  - Management
KW  - Marketing management
N1  - Includes index and bibliography
ER  -